BU GM Operating System — Running a $500M P&L
An executive masterclass for newly-appointed BU General Managers in industrial groups.
Eureka Basics
Strategy & Management simulations
Strategy is learned by committing resources before the outcome is known. In these simulations participants analyse a competitive position, decide where and how to compete, and live with the consequences over several rounds while competitors react and the market moves. They suit strategy, general management and capstone courses.
115 simulations in 5 areas
General Management & Integration39
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Business & Strategy Primer: El Negocio Completo
Simulation to teach integrated business management through a coworking space startup in Santiago, Chile.
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COO-CEO Partnership Design — Who Owns What, Who Decides What
Draft a CEO-COO operating contract in 60 minutes with CEO Andrés Vargas-Quesada at Petrolia S.A.
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Deep End — The First 90 Days at Pennine Drive Systems
A four-round, advanced strategic-leadership simulation set inside Pennine Drive Systems Ltd, a Sheffield-based £210M precision-gearbox manufacturer…
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El Huracán
Simulation to practice business continuity planning, disaster recovery decision-making, force majeure trade-offs, insurance negotiation, and supply…
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El Momento de Verdad
CEO crisis simulation: manage a foodborne illness crisis at Alimentos Andina del Sur S.A.C. in Peru.
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El Simulador del Negocio
Simulation placing executives in the C-Suite of Grupo Horizonte S.A., a diversified Brazilian conglomerate, to practice enterprise-level strategy…
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El Turnaround
Simulation to teach corporate turnaround strategy through simultaneous debt restructuring, operational cost rationalization, and portfolio triage…
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Express Capstone COMPETE: Full-Company Competitive Simulation
Multi-period integrated business strategy simulation where participants manage a consumer goods company across LATAM markets, making decisions on…
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Express Capstone GLOBAL: Sustainability + Internationalization
Advanced 12-quarter simulation managing a multinational across 8 global markets with dual financial and ESG/SDG scoring, geopolitical events, carbon…
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First Company: Introductory Business Simulation
Manage MiEmpresa, a small fashion accessories startup, making decisions about production, pricing, marketing, hiring, and cash management across 4…
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La Empresa en Crisis Total
Capstone MBA simulation teaching multi-crisis triage, covenant compliance negotiation, reputational crisis management, and operational recovery…
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La Recuperación — Corporate Turnaround Management
Simulation to teach corporate turnaround management through the restructuring of Textiles del Caribe S.A. (TEXCA), a distressed Colombian textile…
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Scaling Operations Through Crisis — When the Market Turns
COO simulation set inside Petrolia S.A., an integrated energy group facing a 30% downstream demand contraction.
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SilverWave: Longevity Economy Strategy
Executive simulation in which participants lead VidaPlena, a 380M USD senior living and wellness company in LATAM, across 5 strategic rounds…
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Tecnosul - Dirección General Integrada
Cross-functional management simulation where participants lead Tecnosul, a Brazilian electronics manufacturer in Manaus, through 4 rounds of…
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The CEO Calendar — Where Time Goes Reveals Strategy
Step into Lucia Arenas-Beltran's role as new CEO of Helio Verde.
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The Full Picture: Run a Business From Launch to Exit
Capstone simulation.
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TurnAround — Distressed Company Recovery
Lead Viriato Industrial through a critical distressed company turnaround.
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TurnAround: Restructuring & Distressed Company Management
Simulation where participants act as Chief Restructuring Officer of a distressed industrial company, making decisions on cash stabilization…
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Whose Business Is It? Objectives, Stakeholders and Conflict
A boardroom-drama simulation that teaches business objectives and stakeholder conflict.
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711 — Construcción y Urbanismo en Colombia
Crisis regulatoria en el proyecto Ciudad Verde: la CAR revoca la licencia ambiental por afectación de acuíferos.
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Agua y Saneamiento — Crisis Operacional en AguaCLARA
Simulación ejecutiva de 4 rondas sobre crisis operativa de una empresa de servicios de agua en Cali: contaminación de acuífero, racionamiento vs…
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Alianza Estratégica con Empresa Pública
Simulación de gestión de crisis en una joint venture público-privada de smart grid en Colombia.
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AutoCon: Empresa Colombiana en el Mundo
Capstone de integración global: los participantes dirigen AutoCon S.A., una empresa colombiana de automatización industrial que enfrenta una crisis…
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Blockchain en el Sector Público Colombiano
Simulación de crisis de integridad para CryptoChain Colombia: defensa técnica, auditoría externa, comunicación pública y resolución del contrato con…
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Direccion General en Crisis Colombia
Simulacion ejecutiva: el CEO de un conglomerado colombiano enfrenta cuatro crisis simultaneas (Fiscalia, planta de energia, renuncia de CFO…
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EdTech Strategy: Aulia Education Cloud
Simulación M-E de cuatro rondas en una EdTech latinoamericana de €180M ARR (Aulia Education Cloud) enfrentando simultáneamente disrupción por IA…
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El Consejo
Simulación de toma de decisiones estratégicas del C-Suite: gestionar tres crisis simultáneas como Consejo Directivo de una empresa textil…
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El Gerente General
Simulación avanzada de gestión general integrada.
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Gestión Estratégica de Crisis Reputacional
Simulación de gestión de crisis reputacional en un banco colombiano tras una brecha de datos.
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Inflación y Salarios Reales — Parrilla Andina
Gestiona una cadena de restaurantes colombiana en medio de espiral inflacionaria, presión salarial y compresión de márgenes.
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La Pandemia — Crisis de Demanda Extrema
Simulación de gestión de crisis durante una pandemia: decisiones de personal, negociación con acreedores, operaciones mínimas y planificación de…
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Modelos de Franquicia en Colombia
Simulacion avanzada (4 rondas) para escalar una cadena de comida saludable colombiana de 62 a 120 puntos gestionando calidad, conflictos con…
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Reestructuración Empresarial bajo Ley 1116 (Colombia)
Simulación avanzada de reorganización empresarial bajo la Ley 1116 de 2006 en Colombia: negociación con múltiples clases de acreedores (bancos…
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Reputación Corporativa en Colombia
Simulación de gestión de crisis reputacional corporativa en Colombia.
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Scale-up en Colombia — TalentoApp
Simulación de scale-up SaaS HR-Tech en Colombia: paquete de seis crisis simultáneas (Serie B down-round con Kaszek, operación México, entrada de…
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Simulación Integradora UNAD — Grupo Andino
Simulación capstone del programa MBA UNAD: gestión simultánea de múltiples crisis interdependientes en un conglomerado colombiano (Grupo Andino) a…
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StudioFrame — 90 Días para Salvar el Estudio
Simulación de reconversión de un estudio multimedia en Bogotá que pierde su cliente ancla (48% del revenue) y debe decidir mix de servicios…
Strategy Implementation26
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Annual Goal Setting — Goals That Are Ambitious And Survivable
Repeat-play annual simulation in which a manager sets team goals that stretch without breaking, align with the skip-level, fit team capacity, and…
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Balanced Scorecard Strategy Execution
Lead the turnaround of Helix Pharma Distribution using the Balanced Scorecard framework.
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Building Resilience — Calderwood Logistics' Evidence-Based Portfolio
A four-round, advanced organisational-resilience simulation set inside Calderwood Logistics plc, a mid-cap UK third-party logistics group (GBP 620M…
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Closing the Strategy Gap — Execute Lumière 2030
A four-round, advanced strategy-execution simulation set inside Lumière Cosmétique S.A., a mid-market French cosmetics and personal-care…
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Day Two: The First 90 Days After Close
An advanced post-merger integration simulation.
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El Cuadro — Balanced Scorecard
Simulation where learners design and implement a Balanced Scorecard for a ceramic manufacturer transitioning from standard to premium production…
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El Horizonte
Simulation to teach scenario planning under extreme strategic uncertainty.
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El Indicador
Simulation to teach the distinction between lead and lag indicators by designing a complete measurement system for a Colombian retail chain facing…
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El Mapa — Strategic Map: BSC Causal Chains
Simulation to teach strategic map construction and hypothesis validation through a Chilean private hospital transforming from acute care to…
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ExecutionGap — Strategy-to-Operations Alignment
Strategy execution simulation where participants inherit a sound corporate strategy and must translate it into aligned operational plans across four…
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ForesightLab: Scenario Planning & Strategic Foresight
Step into the role of Chief Strategy Officer at Altiplano Energia, a $2.8B Latin American energy company, and navigate the energy transition through…
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Open Strategy — Calibrated Openness at Chimiq Distribution
A four-round, advanced strategy and management-control simulation set inside Chimiq Distribution SA, a Lyon-based specialty-chemicals distributor…
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Open the Strategy Room — The Lumen Atlas Planning Cycle
A four-round, advanced strategy simulation set inside the Lumen Atlas Foundation, a Cambridge (UK) non-profit that runs Atlas — one of the world's…
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PivotPoint — Strategic Inflection Point Decision Lab
Simulation where teams detect weak signals of fundamental industry change, decide when and how to pivot their strategy, and manage organizational…
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Portfolio Rebalancing — Petrolia Group (1432)
Petrolia Group, a Costaria-universe diversified energy holding, runs 60 strategic initiatives across PUD/PT/PD divisions chasing the resource…
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Public-Sector Transformation: Reforming DGTC
12-month simulation putting the participant in the role of María Cordón Vicario, newly-appointed Director General of Costaria's tax authority (DGTC).
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Q1Planning — What Are We Actually Betting On This Quarter?
Run a real quarterly planning cycle in 60 minutes: commit to 2-3 bets, publish a visible stop-doing list, and install cadence with kill criteria.
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SerendiCity: Strategic Serendipity Under Uncertainty
Simulation where participants assume the role of CEO of Altiplano Ventures, a diversified conglomerate in Bolivia, navigating the tension between…
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StratCraft — Strategic Plan Builder & War-Gaming Workshop
Build a complete strategic plan for Meridian Industries, a mid-sized B2B technology firm at a crossroads, then stress-test it through competitive…
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Strategic Planning Essentials: El Plan que Funciona
Microsimulation teaching SWOT analysis, SMART objective setting, strategic alternative selection, and resource allocation coherence through a…
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Strategy in Action — Close the Mandate Gap at Hibernia Climate Systems
A four-round, advanced general-management strategy simulation set inside Hibernia Climate Systems, the €480M Building & Energy Systems division of…
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The COO Operating Cadence — Weekly, Monthly, Quarterly
Executive masterclass for sitting and incoming COOs.
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Top-Team Alignment Workshop
Facilitate a half-day executive offsite at Mareiba Foods.
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Transform Under Rules — Assicura Verde's Regulated Pivot
A four-round, advanced finance & strategy simulation set inside Assicura Verde S.p.A., a mid-sized Italian insurer in Milan (2.4M policyholders, EUR…
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El Mapa del Negocio - Grupo Votorama Agro
Simulación de Balanced Scorecard para Grupo Votorama Agro S.A., conglomerado agroindustrial brasileño (BRL 2.43B).
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El OKR
Simulación para aprender a diseñar e implementar un framework híbrido BSC + OKR en una empresa SaaS B2B mexicana, evitando el sandbagging y…
Competitive Strategy23
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Adapt or Anchor — Vossberg's Convergence Pivot
A four-round, advanced strategy simulation set inside Vossberg Mess- und Regeltechnik AG, a EUR 720M industrial-instrumentation business unit of a…
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AeroShield — Defense & Aerospace Industry Strategy
Manage a diversified defense and aerospace company through procurement cycles, R&D bets, geopolitical shifts, and civil-military technology…
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BlueShift: Blue Ocean Strategy at Cementos Pacifico
Strategic innovation simulation where participants, as VP of Strategy at a LATAM cement company, apply Blue Ocean Strategy (Five Forces, Four…
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ChipWar — Semiconductor & Deep Tech Industry Strategy
Strategic simulation where participants manage a semiconductor company through technology transitions, massive capital investments, supply chain…
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Competing with Giants — Defend Sari Wangi Nusantara
A four-round, advanced emerging-market strategy simulation set at Sari Wangi Nusantara (SWN), Indonesia's home-grown leader in home and personal…
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Convergence Play — Helvetia Climatec and the Migrating Value
A four-round, advanced corporate-strategy simulation set inside Helvetia Climatec AG, a CHF 480 million Swiss premium-HVAC manufacturer in Zug (11%…
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Designing the Distinctive Offer — Reposition ELBS Against Institut Concorde
A four-round, advanced strategy simulation set inside École Lumière Business School (ELBS), a private AACSB-accredited business school in…
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El Análisis del Competidor
Competitive intelligence simulation: analyze public financial data, reverse-engineer cost structure and cash flow, assess expansion financing…
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El Operador: Telecom Strategy & KPI Management
Simulation where participants manage Orbitel Colombia, a telecom operator facing declining ARPU and rising churn, while deciding on 5G spectrum…
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Innovation Management: Artisanal Chocolate Crisis
Simulation where learners manage a Colombian artisanal chocolate company (Chocolates Sierra Nevada) facing a copycat competitor.
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IntelOps: Competitive Intelligence & Strategic Early Warning
Simulation to teach competitive intelligence design, signal detection, war gaming, and executive briefing through a dynamic adversarial environment…
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La Inteligencia
Competitive intelligence simulation where teams analyze weak signals of a competitor merger in the telecom sector, build CI systems, make strategic…
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Map the Arena: Porter Five Forces in Action
Five-round consultant simulation that teaches Porter's Five Forces by scoring industries (coffee, supermarkets, credit ratings, solar, vet chains)…
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MotorCity — Automotive Industry Strategy
Simulation where participants lead AMERA Motors through the EV transition, balancing ICE profitability, EV platform investment, dealer network…
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OrbitX — Space & NewSpace Economy Strategy
Simulation where participants command a NewSpace company managing launch services, satellite constellations, and space-based data analytics.
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Roadside Strategy — Defend Granger Hardware Before MegaBuild Opens
A four-round, intermediate small-business strategy simulation set at Granger Hardware & Outdoor, a 26-year-old family store on a state highway in…
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TechArena: Technology Company Multi-Market Competition
Simulation to teach technology company strategy including product portfolio pricing, geographic market entry sequencing, R&D allocation between…
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Telecom Network Strategy: 5G Investment & Market Competition
Simulation where participants lead a mid-sized telecom operator through the 5G transition, making strategic decisions on capital allocation…
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The Power of Yes — Commit Atlântico's €220M Digital Bet
A four-round, advanced strategic-leadership simulation set inside Atlântico Distribuição S.A., a Portuguese grocery and general-merchandise retailer…
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The Strategic Lens: SWOT & PESTLE in Practice
Play strategy consultant across three UK businesses — a craft brewery, a bookshop and a health-tech startup — sorting facts into SWOT quadrants…
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El Desafío Estratégico — Café Ilamatepec
Simulación de estrategia competitiva donde los estudiantes asumen el rol de consultores estratégicos para una empresa salvadoreña de café de…
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Estrategia de Océano Azul en Colombia
Simulación avanzada en la que diriges una empresa colombiana decidida a crear un océano azul en una industria estancada.
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Pesca y Acuicultura — Acuacultura Pacífico
Crisis operacional en acuicultura colombiana: Acuacultura Pacífico S.A.S. enfrenta competencia informal de pesca ilegal (35% del mercado doméstico)…
Corporate Strategy21
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Build or Buy? Organic Growth vs M&A
Take the CEO chair at Atlas Logistics and steer the firm through 5 rounds of strategic growth decisions: evaluating an organic plan, pricing a…
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Cycle Strategist — Aceros del Plata Through the Cycle
A four-round, advanced corporate-strategy simulation set inside Aceros del Plata S.A., a mid-sized Argentine long-steel producer (one EAF mini-mill…
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El Portafolio Corporativo
Simulation to practice corporate portfolio analysis (BCG Matrix, ROIC), capital allocation, divestiture evaluation, and activist investor defense in…
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Four Paths to Growth: The Ansoff Matrix
Strategy simulation to practice Ansoff Matrix classification (market penetration, product development, market development, diversification) through…
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Franchise Expansion: Scaling a Food & Beverage Concept
Simulation where participants lead Brasa Dorada, a premium Peruvian chicken restaurant chain, through the franchise lifecycle: designing the…
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HorizonMap — Three-Horizon Growth Strategy & Resource Allocation
A multi-round resource allocation simulation where teams manage investment across three growth horizons — core defense, emerging growth, and future…
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Jump the Curve — Helvetia Instruments AG
A senior-executive strategy simulation set at Helvetia Instruments AG, a CHF 1.9bn Zürich maker of precision laboratory and diagnostic instruments…
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La Franquicia — Gestión de un Sistema de Franquicia
Simulation where learners manage a Spanish restaurant franchise system, navigating unit economics, franchisor-franchisee conflict, expansion vs.…
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La Integración
Post-merger integration simulation: manage the Day 100 crisis at Conecta MX after acquiring Fibra del Bajío.
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MergeWorks: Post-Merger Integration Management
Simulation where participants lead the Integration Management Office for a €2.5B tech acquisition, balancing synergy delivery, talent retention…
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Network Advantage — Anatolia Sensörik's Alliance Portfolio
A four-round, advanced corporate-strategy simulation set inside Anatolia Sensörik A.Ş., an Istanbul-based automotive-sensor maker ($240M revenue…
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Petrolia: The CEO Capital-Allocation Decision
An eight-year executive simulation in which you, the CEO of Petrolia S.A., allocate a $400M annual envelope across five bets — bolt-on acquisition…
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Resilient by Design — Aarav Mobility's Capability Cycle
A four-round, advanced strategy and international-business simulation set inside Aarav Mobility Systems Ltd., a Pune-headquartered, ₹6,800 crore…
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Strategic Roadmap — Cadence Labs Scale-Up
A Level-4 strategy simulation set at Cadence Labs Ltd., a London B2B SaaS scale-up at £14m ARR, growing 55% YoY but caught in the scale-up…
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The Acquisition Call — Buy, Ally, or Build Under the Synergy Clock
A four-round executive-strategy simulation set inside Atlântica Digital SGPS, a Lisbon-headquartered B2B logistics-software group (EUR 180M ARR, 22%…
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The Alliance Architect — Structure the EV-Cell India Joint Venture
A four-round, advanced corporate-strategy simulation in which you negotiate a cross-border joint venture for Sundara Mobility Ltd., a Bengaluru…
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The Franchise Growth Engine: Scaling Through Partners
Lead QuickFit, a LATAM fitness franchise, through six rounds of strategic franchise expansion.
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Your Corporate Theory — Cascade Industrial Holdings Under Activist Fire
A four-round, advanced corporate-strategy simulation set inside Cascade Industrial Holdings, Inc., a Salt Lake City diversified…
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Estrategia en Industrias Reguladas
Simulación de 4 rondas sobre estrategia en industria de gas natural regulada: cierre de gap tarifario ante CREG, expansión rural, diversificación a…
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Fusión de Empresas Colombianas
Simulación avanzada de M&A: estructurar, negociar e integrar la fusión de dos empresas logísticas colombianas con culturas opuestas para competir…
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La Integración
Simulación de integración post-fusión (PMI) donde equipos ejecutivos dirigen la fusión de Grupo Austral S.A. (Uruguay) y Banco Pampero S.A.…
Business Model & Innovation Strategy5
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7 Steps to a Business Model — Reinvent Atelier Lumière
A five-round, advanced business-model design simulation set inside Atelier Lumiere SAS, a regional French print house in Lille (founded 2009, peaked…
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Capturing the Value — Veridian Systems and the Data-Layer Race
A four-round, advanced innovation-strategy simulation set inside Veridian Systems SAS, a Lyon-based EUR 280M manufacturer of connected industrial…
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El Modelo de Negocio
Simulation to teach business model innovation through diagnosing a crisis at a traditional newspaper, designing alternative models, executing…
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Two Models, One Firm — Brightwell Insurance
You are the CEO of Brightwell Insurance plc, a £1.2bn UK broker-led motor & home insurer with a slim 6-point underwriting margin (94% combined ratio).
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Telecomunicaciones en Colombia: Crisis de Neutralidad de Red
Simulación de crisis regulatoria en el sector telecom: TeleColumbia S.A. debe reinventar su modelo de negocio tras la sentencia de la Corte…
More Strategy & Management simulations1
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Engaging the State — Shape the Energy Rule at Hélios Énergie
A four-round, advanced non-market strategy simulation set inside Hélios Énergie S.A., the third-largest non-incumbent gas and power retailer in…
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