Strategy & Management · Corporate Strategy

Cycle Strategist — Aceros del Plata Through the Cycle

A four-round, advanced corporate-strategy simulation set inside Aceros del Plata S.A., a mid-sized Argentine long-steel producer (one EAF mini-mill, two rolling lines, 600,000 t nameplate, ~78% utilization, 1,150 employees, AR$540,000M ≈ US$450M 2025 revenue, 16% EBITDA margin, 12% ROIC, 1.4x net leverage, 22%

4 rounds Executive English, Español

Preview

About this simulation

A four-round, advanced corporate-strategy simulation set inside Aceros del Plata S.A., a mid-sized Argentine long-steel producer (one EAF mini-mill, two rolling lines, 600,000 t nameplate, ~78% utilization, 1,150 employees, AR$540,000M ≈ US$450M 2025 revenue, 16% EBITDA margin, 12% ROIC, 1.4x net leverage, 22% domestic share behind a ~45% incumbent). It is May 2026 and you are the VP Strategy.

Two years of strong construction demand and a stabilizing peso have pushed effective utilization to ~92% at peak, and the board wants to approve a US$140M (AR$168,000M) third rolling line and furnace upgrade that would lift capacity 40%.

But the market-intelligence team is flashing red: cement dispatches down two quarters, central-bank tightening, a sovereign spread out 250bps, and leading indicators pointing to a downturn within 12–18 months. The new line takes 24 months to commission — straight into the projected trough.

Funding it all with US$ debt pushes net leverage toward ~3.4x on PEAK EBITDA, against a 3.5x covenant — and to ~5.0x on trough EBITDA, a breach.

Across four rounds you (1) read the cycle and build a base/downside/upside scenario set with a probability and timing for the next downturn; (2) time the capacity investment — approve now, defer to the trough, phase it, or decline — modelling ROIC and downside survival probability against the 24-month lag and irreversibility; (3) set the financial posture — financing mix, a net-leverage ceiling judged on TROUGH not peak EBITDA, a liquidity buffer sized to the downside, and FX hedging on US$-priced CapEx against AR$ revenues; and (4) make the competitive move — match the incumbent's expansion, hold and defend share on cost/service, or preserve dry powder to acquire the distressed rival (≈US$60M) at the bottom.

The math rewards cycle-aware timing, trough-tested leverage with a real liquidity buffer, hedged FX, and a pre-committed counter-cyclical option — and punishes the five classic errors: building full capacity at the peak, extrapolating peak demand as trend, sizing debt to peak EBITDA into a covenant breach, hoarding cash and forfeiting the acquisition, and leaving US$ CapEx unhedged against AR$ cash flows.

Final KPIs track ROIC, Downside Survival Probability, Trough Net Leverage vs the 3.5x covenant, and Strategic Position. Built on Roberto Vassolo's through-the-cycle strategy in emerging markets.

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Where in the cycle is the Argentine long-steel market right now?
  • Which leading indicators do you build the downturn scenario on?
  • Probability you assign to a downturn within 18 months (%)
  • Decide the US$140M third rolling line + furnace upgrade (+40% capacity, 24-month lag).
  • The supplier's price/slot holds for 45 days (then +8% cost, +6 months delivery). Do you take it?
  • Which EBITDA do you run the investment NPV and ROIC against?
  • Financing mix for any CapEx — primary source.
  • Net-leverage ceiling you will not cross (judged on TROUGH EBITDA, x)
  • Minimum liquidity buffer (dry powder), sized to the downside — US$M
  • FX posture on the US$-priced CapEx against AR$ revenues.

What participants track

What participants follow on screen as the rounds go by:

  • Survival, Position & Trough Leverage Trajectory

Subjects covered

Designed for courses in Corporate Strategy.

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