Experiential simulations
for executive education

According to several studies, over 80% of acquired knowledge fades away unless it is applied in practice. Implementing simulations ensures not only a significant improvement of the assimilation of knowledge, but is also an unforgettable experience that differs from the regular sessions or business cases.

More complex simulations, competitive multiplayer ones that can last several hours or days, can become a crucial component for interactive group dynamics and unlock important insights on players profile, abilities and team work.

Eureka Simulations business executive simulations have been played by over 10000 players worldwide in the most prestigious academic institutions, such as IESE or CEIBS, and by students working at top companies who have appreciated the realism and insights gained after playing our simulations.

Portfolio

Discover the portfolio of serious games that Eureka Simulations offers for business education in supply chain, operations, decisions analysis, finance, sales, marketing, entrepreneurship, negotiation and more!

IESE Big Bank experiments with AI
Artificial Intelligence for executives

Big Bank is an artificial intelligence simulation for business managers, and is perfect for graduate, post-graduate and executive education programs. Co-developed with IESE, designed by Javier Zamora, includes a personal assessment with his FATE framework.

IESE Beer Game
Supply Chain Simulation

Our version of the legendary simulation game from the 60s used in teaching environments to demonstrate a number of key principles of supply chain management. Co-developed with IESE Business School. Revamped to become a real time, interactive multiplayer experience, perfect for graduates and executive education programs.

IESE Pearson Cosmetics
Global Operations

Interactive simulation in which students get in charge of the Pearson Cosmetics company to manage purchasing, manufacturing, sales and finance. Co-developed with IESE Business School, designed by prof. Jaume Ribera, the simulation contains multiple basic operational concepts, such as lead time, reorder point and quantity, manufacturing capacity, and capital expenditure allocation, among others.

IESE Pearson Cosmetics
Procurement Simulation

Interactive simulation in which students get in charge of procurement at Pearson Cosmetics company. Co-developed with IESE Business School, designed by prof. Jaume Ribera, the simulation contains multiple learning points, such as supplier selection, inventory management, supply chain risk management, and others.

IESE Pearson Cosmetics
Factory Simulation

Interactive simulation in which students get in charge of the factory at Pearson Cosmetics company. Co-developed with IESE Business School, designed by prof. Jaume Ribera, the simulation contains multiple learning points, such as manufacturing productivity, capital expenditure allocation, predictive asset maintenance, and others.

IESE Pearson Cosmetics
Retail Simulation

Interactive simulation in which students get in charge of the first store at Pearson Cosmetics company. Co-developed with IESE Business School, designed by prof. Jaume Ribera, the simulation contains multiple learning points, such as queue policy selection, people selection and management, retail dynamics, and others.

IESE Relic Island
Negotiation Simulation

Relic Island Negotiation Simulation is a multiplayer experience in competitive and collaborative negotiation, where students face each other and take difficult decisions during multiple rounds in an increasingly tough environment.

IESE Hire a chef
Interpersonal decision making exercise

Hire a chef is an interactive team decision making simulation exercise, where students discuss which Chef to hire for their restaurant. Co-developed with IESE Business School, designed by prof. Álvaro San Martín.

IESE Critical care, critical data
Artificial Intelligence lifecycle simulation

Simulation set on a Hospital during COVID, where the participants play the role of the business translator managing the artificial intelligence lifecycle in order to produce predictions to improve health outcomes. Co-developed with IESE Business School, designed by prof. Javier Zamora

Entrepreneursim
Entrepreneurship Simulation

Capstone simulation where the player takes the role of an entrepreneur in the early stage of a venture. Build a team, create a product and get validation from potential clients and investors. This simulation is perfect to verify the focus, sharpness of mind and quickness in product development and B2B sales funnel.

Mastsim
Marketing Strategy Simulation

A competitive simulation, perfect to assess group dynamics in graduate and post-graduate courses, as well as determine decision-making processes of the players. Students need to make a number of decisions in marketing, product and R&D areas, in order to achieve a better performance than the competing players, gain market share and increase profits.

Premier Print Co
Logistics Simulation

This competitive logistics simulation is perfect to assess group dynamics in graduate and post-graduate courses, as well as to determine decision-making processes of the players. Students need to make a number of decisions, such as which markets to open, warehouse sizing and goods shipments, in order to achieve a better performance than the competing players, gain market share and increase profits.

Lake Como Simulation
Sustainability Simulation

A sustainability simulation based on a real life problem of the fishermen located in the famous italian lake Como. In our competitive world some scenarios require unorthodox solutions, which the students will have to agree on in this case of the tragedy of the commons.

Doughnut Truck
Newsvendor Simulation

Innovative simulation with a simple interface to guarantee complete focus on the problem at hand, the newsvendor problem. Get your students to manage a doughnut truck with perishable goods and daily demand forecasting.

Let us know how we can help you achieve your learning objectives