Strategy & Management · Competitive Strategy

El Análisis del Competidor

Competitive intelligence simulation: analyze public financial data, reverse-engineer cost structure and cash flow, assess expansion financing capacity, and formulate strategic recommendations in a Central American retail context

4 rounds Executive English, Español
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Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • AM Free Cash Flow ($M)
  • AM Leverage Ratio (Debt/EBITDA)
  • Can AM finance $60M expansion internally?
  • Projected 2026 Cash Surplus/Deficit ($M)
  • Projected 2027 Cash Surplus/Deficit ($M)
  • Total External Financing Needed ($M)
  • Max Covenant Leverage (x EBITDA)
  • Max Permitted Debt at 2027E EBITDA ($M)
  • Additional Debt Capacity ($M)
  • AM internal financing claim is...

Subjects covered

Designed for courses in Competitive Strategy.

  • Competitive Dynamics & Industry Analysis
  • Scenario Planning & Strategic Foresight
  • Cash Flow Management & Treasury

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