StudioFrame — 90 Días para Salvar el Estudio
Simulación de reconversión de un estudio multimedia en Bogotá que pierde su cliente ancla (48% del revenue) y debe decidir mix de servicios…
About this simulation
Simulation to teach integrated business management through a coworking space startup in Santiago, Chile. Students make cross-functional decisions across marketing, operations, finance, and strategy over 3 rounds, observing how each decision affects financial performance, customer satisfaction, and competitive position simultaneously.
Grounded in the Business Model Canvas, Balanced Scorecard, Value Chain, STP, and organizational structure frameworks.
Who it is for
An introductory simulation that assumes no prior knowledge of the subject, designed for undergraduate courses. It also works in vocational and high-school programmes and in onboarding sessions.
How a session runs
- The instructor creates a session from the Eureka dashboard and invites the participants.
- Participants play 3 rounds. In each one they submit their decisions and the simulation calculates the results.
- The simulation can be run in English, Español.
- The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.