La Franquicia — Gestión de un Sistema de Franquicia
Simulation where learners manage a Spanish restaurant franchise system, navigating unit economics, franchisor-franchisee conflict, expansion vs.…
Post-merger integration simulation: manage the Day 100 crisis at Conecta MX after acquiring Fibra del Bajío. Diagnose root causes, choose between Fast Integration and Dual-Brand models, allocate recovery budget, and present to the Board.
An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.
The decisions participants make during the simulation:
Designed for courses in Corporate Strategy.
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