Experience by Design — Rebuild GharSe's Two-Sided Marketplace
A four-round, advanced services-marketing and digital-platform simulation set inside GharSe, a four-year-old Indian home-services marketplace…
Three-round live decision simulation: a contact-centre shift lead at Caribia Banca Digital handles the first 90 minutes of an unplanned billing-system outage.
Three-round live decision simulation: a contact-centre shift lead at Caribia Banca Digital handles the first 90 minutes of an unplanned billing-system outage.
Practice the Frei/Morriss trade-off discipline, Disney H.E.A.R.D. service recovery, the Ritz-Carlton defined-authority frame, the Albrecht/Zemke moments-of-truth map, and Marshall Goldsmith feed-forward coaching — under live pressure, in three concrete artifacts.
An intermediate simulation for participants who already know the core concepts of the subject, designed for master's and MBA programmes.
What participants follow on screen as the rounds go by:
Designed for courses in Specialized Marketing.
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