International Business · International Strategy

Alianza del Pacífico — Regional Expansion

Advanced simulation in which a Colombian company expands across the Pacific Alliance (Colombia, Peru, Chile, Mexico). Learners allocate capital across four markets, harmonize pricing, manage currency and payment risk, and adapt to distinct regulatory environments over eight quarters.

8 rounds Executive English, Español
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Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 8 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Colombia — capital share (%)
  • Peru — capital share (%)
  • Chile — capital share (%)
  • Mexico — capital share (%)
  • Harmonized price index (80–140)
  • Compliance investment (% of quarter cash)
  • FX hedging strategy

What participants track

What participants follow on screen as the rounds go by:

  • Quarter Briefing

Subjects covered

Designed for courses in International Strategy.

  • Supply Chain Management & Logistics

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