Strategy & Management · Competitive Strategy

El Operador: Telecom Strategy & KPI Management

Simulation where participants manage Orbitel Colombia, a telecom operator facing declining ARPU and rising churn, while deciding on 5G spectrum investment, competitive responses, and a potential B2B pivot over 4 strategic rounds

4 rounds Executive English, Español
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Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results. The first round opens with: Diagnosis & Investment Priority.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • A) Retention Program (max 45B)
  • B) Network Upgrade (max 120B)
  • C) Portfolio Redesign (max 38B)
  • D) Service Quality (max 28B)
  • 12-Month ARPU Target (COP)
  • 12-Month Churn Target (%)
  • Spectrum Purchase
  • Financing Strategy
  • Ecopetrol Contract Weight (0-100)
  • Response to Tigo-UNE Merger

Subjects covered

Designed for courses in Competitive Strategy.

  • Autonomous Mobility & Fleet Management

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