Nearshoring Colombia
Strategic simulation to position a Colombian services company as a top nearshoring destination for US and multinational clients, competing against…
About this simulation
Exec-band simulation in which Carmen Ferreira-Aldama, CGO of a Series-B B2B SaaS firm, has 48 hours to choose between Singapore, Australia, and Tokyo as the FY26 APAC wedge — and to defend the choice to lead investor Daniyar Akhmetov-Park on warrant rather than on TAM. Three rounds: the wedge thesis, the wedge plan, and the lead-investor memo.
Teaches CAGE-distance discipline, the wedge-as-curriculum frame (Birkinshaw subsidiary mandate), three GTM-motion archetypes, partnership posture, and the falsifiable signal with costed off-ramp. Anchored by Atlassian, Slack, Zoom, Salesforce, HubSpot, and Snowflake APAC-wedge precedents.
Who it is for
An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.
How a session runs
- The instructor creates a session from the Eureka dashboard and invites the participants.
- Participants play 3 rounds. In each one they submit their decisions and the simulation calculates the results.
- The simulation can be run in English, Español.
- The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.