International Business · International Strategy

Nearshoring Colombia

Strategic simulation to position a Colombian services company as a top nearshoring destination for US and multinational clients, competing against Mexico and Guatemala on cost, talent, reliability and regulation.

8 rounds Executive English, Español
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Preview

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 8 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Price Positioning (hourly rate, USD)
  • Infrastructure Investment (USD)
  • Talent Pipeline Investment (USD)
  • Foreign Marketing Spend (USD)
  • Regulatory and Compliance Effort
  • Target Segment

What participants track

What participants follow on screen as the rounds go by:

  • Quarter History

Subjects covered

Designed for courses in International Strategy.

  • Competitive Dynamics & Industry Analysis

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