La Inteligencia
Competitive intelligence simulation where teams analyze weak signals of a competitor merger in the telecom sector, build CI systems, make strategic…
About this simulation
Simulación avanzada en la que diriges una empresa colombiana decidida a crear un océano azul en una industria estancada. Durante 10 trimestres aplicas el cuadro ERRC (Eliminar, Reducir, Aumentar, Crear), eliges no-clientes objetivo, ajustas precio e inversión en educación de mercado, y observas cómo tu lienzo estratégico diverge —o se parece— al de los incumbentes.
Who it is for
An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.
How a session runs
- The instructor creates a session from the Eureka dashboard and invites the participants.
- Participants play 10 rounds. In each one they submit their decisions and the simulation calculates the results.
- The simulation can be run in English, Español.
- The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.