Industry Verticals · Education & Pedagogy

Co-Creating the Programme — Trinity Quad Executive Learning

A four-round, advanced executive-education simulation set inside Trinity Quad Executive Learning, the custom-programmes unit of a leading UK business school in Cambridge (£14.2M revenue, 32% contribution margin, NPS 71, 60% repeat revenue).

4 rounds Executive English, Español

Preview

About this simulation

A four-round, advanced executive-education simulation set inside Trinity Quad Executive Learning, the custom-programmes unit of a leading UK business school in Cambridge (£14.2M revenue, 32% contribution margin, NPS 71, 60% repeat revenue).

On 14 September 2026, Helvern Industrial Group — a £3.8bn FTSE-250 engineering firm — signs a £680,000 custom contract to build strategic leadership capability across 90 senior managers (3 cohorts of 30) ahead of a restructuring, and wants cohort 1 live in 10 weeks.

As Custom Programmes Director you must (1) diagnose the real challenge from a one-paragraph brief and three conflicting sponsor views — the CEO means post-restructuring strategic alignment, the CHRO means high-potential retention, line directors mean project-delivery discipline — before designing anything; (2) co-configure a tailored learning journey within the £680k envelope, choosing pedagogy mix, faculty from a scarcity-and-cost grid (only 2 of 5 preferred senior faculty are free; core faculty £2,200/day vs star practitioners £4,500/day), and a delivery format whose cost swings £90,000; (3) defend the price premium against procurement's £5,500/participant benchmark (27% below the £7,556 as-designed cost) and commit to or renegotiate the £68,000 (10%) impact-linked success fee; and (4) deliver cohort 1 through a faculty drop-out and patchy attendance, then design the impact-measurement approach (reaction, behaviour or results, on the Kirkpatrick ladder) that releases the success fee and decide whether to run cohorts 2–3 (worth £453,000).

The math rewards diagnosing before designing, 70-20-10 journeys that embed action-learning and coaching, defending value rather than discounting, Behaviour/Results-level measurement, and treating resourcing as a quality decision — and punishes the five classic errors. Final KPIs track Diagnosis Fit, Impact Credibility, Client Trust, and contribution Margin against the £680k cap.

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • The CEO, CHRO and line directors each describe a different "challenge". How do you proceed?
  • Name the capabilities the programme must actually build
  • How firmly do you push for a 30-minute sponsor re-contracting call before quoting a design? (%)
  • Choose the pedagogy mix for the learning journey
  • Allocate faculty days across the journey (total billed against the £680k envelope)
  • Choose the delivery format for 90 managers across 4 UK sites (cost swings £90k)
  • Procurement has a rival quote at £5,500/participant — 27% below your design. How do you respond?
  • What do you commit to for the £68,000 (10%) success fee?
  • Procurement demands a live de-scope. How much do you concede? (% of design value removed)
  • A relevance-anchor faculty member drops out the week before cohort 1. What do you do?

What participants track

What participants follow on screen as the rounds go by:

  • Diagnosis, Impact & Trust Trajectory

Subjects covered

Designed for courses in Education & Pedagogy.

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