Finance

El Ramo que Sangra

The new technical director of the home insurance line of a regional Spanish insurer in Zaragoza, with 300,000 policies and about 80 million euros of premium, must remediate a line whose combined ratio is heading to 110% as repair costs rise, under a board mandate of 97% in 2028 without the book falling below 85% of

4 rounds MBA & Masters English, Español

Preview

About this simulation

The new technical director of the home insurance line of a regional Spanish insurer in Zaragoza, with 300,000 policies and about 80 million euros of premium, must remediate a line whose combined ratio is heading to 110% as repair costs rise, under a board mandate of 97% in 2028 without the book falling below 85% of its premium.

Over four decisions between January 2027 and January 2028 the participant chooses how to diagnose the loss, how to handle water claims and what to do with the comparator channel; the renewal price, changes of terms and non-renewals under the notice and written-acceptance rules of Spanish insurance contract law; retention of customers who want to leave, agents commissions and loss prevention in old buildings; and finally the 2028 rates, growth and monitoring of the line.

The model is deterministic: policies renew through the year so every change earns slowly, price rises drive out the claim-free customers of the agency segments first, water claims respond to repair networks, excesses, prevention and exclusions, and the line result is premium less claims, commissions, expenses and complaint handling.

The score combines the quality of each decision with the technical result of each period, and is capped when limitations of cover are applied without the policyholder written acceptance or when the 2028 book falls below the board floor. Spanish (primary, peninsular) and English.

Who it is for

An intermediate simulation for participants who already know the core concepts of the subject, designed for master's and MBA programmes.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Diagnóstico
  • Siniestros de agua
  • Comparadores (segmento D)
  • Precio de renovación
  • Condiciones
  • No renovación
  • Clientes que quieren irse
  • Comisiones de los agentes (desde el 1 de enero)
  • Agua en el segmento A
  • Tarifas de 2028

What participants track

What participants follow on screen as the rounds go by:

  • 15 de enero de 2027 · El diagnóstico
  • 15 de abril de 2027 · La campaña de renovación
  • 15 de octubre de 2027 · Retener, alinear, prevenir
  • 15 de enero de 2028 · El plan de 2028

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