B2B Value-Based Pricing — Sentinela LatAm Pipeline
MBA-band Express simulation (Track 3A) putting participants inside the Petrolia Industrial Services Sentinela commercial team.
Solo consulting pricing simulation: run the 4 rate-setting methods (cost-plus, market-comp, value-based, salary-anchor), pick a target rate matched to client and engagement, then practice holding the number against client objections.
An intermediate simulation for participants who already know the core concepts of the subject, designed for master's and MBA programmes.
The decisions participants make during the simulation:
What participants follow on screen as the rounds go by:
Designed for courses in Pricing Strategy.
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