Business

Centro cultural

A 90-minute, 4-round basic Express simulation for Spanish vocational training (Formacion Profesional), module 1125 Animacion y gestion cultural of the Tecnico Superior en Animacion Sociocultural y Turistica (Real Decreto 1684/2011).

4 rounds Undergraduate English, Español

Preview

About this simulation

A 90-minute, 4-round basic Express simulation for Spanish vocational training (Formacion Profesional), module 1125 Animacion y gestion cultural of the Tecnico Superior en Animacion Sociocultural y Turistica (Real Decreto 1684/2011).

The learner is Leire Arrastoa, a newly qualified programming coordinator of a fictional municipal cultural centre of a town of 41,000 inhabitants, with a theatre of 420 seats and a hall of 150, over four seasons from October 2027 to June 2031, with 25.6 euros of municipal contribution per attendee.

Four situations set the centre's course: September 2027, and how the centre gets to know its audiences (an audience study, not a consultancy's report or the director's feel) and how the season is programmed (a mixed programme with a target audience per line, not only what the faithful audience fills); April 2028, and how the seats are priced (approved public prices by kind of show) and how the season is funded (the calls applied for with the justification planned, not a foundation that chooses half the shows); April 2029, and how the season is communicated (by audience and channel) and what the centre does with the neighbourhoods (a cultural-mediation programme, not free concerts in the square every summer weekend); and April 2030, and how the last season is made and the four closed (re-planned on data, the grants justified on time).

Two critical errors cap the round: prices charged without the council's approval and the municipal register used to send the programme. Some mistakes look fine on the day and come back seasons later. KPIs: occupancy of the seats, net municipal cost per attendee, grants lost, refunds and sanctions, and the audience gap. Lesson: programming only for the faithful audience fills the hall and empties the mission.

Spanish primary, English parity. Fictional town, centre, association, foundation and people; real curriculum and rules cited.

Who it is for

An introductory simulation that assumes no prior knowledge of the subject, designed for undergraduate courses. It also works in vocational and high-school programmes and in onboarding sessions.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results. The first round opens with: lunes 6 de septiembre de 2027, 9:00: los públicos y la programación.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Cómo conoce el centro a sus públicos
  • Cómo se programa la temporada
  • Cómo se ponen los precios
  • Cómo se financia la temporada
  • Cómo se comunica la temporada
  • Qué hace el centro con los barrios
  • Cómo se hace la última temporada
  • Cómo se cierran las cuatro temporadas

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