Operations & Supply Chain · Supply Chain Management

La Red de Distribución

Simulation to teach pharmaceutical distribution network optimization: cost-to-serve analysis, Center of Gravity facility location, outsourcing trade-offs, and 120-day implementation planning under a government cold-chain mandate

4 rounds Executive English, Español
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Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Max Cost per 24h Delivery (USD)
  • New Distribution Centers to Open
  • Investment Budget (USD millions)
  • Outsource Percentage of Deliveries (%)
  • SLA Penalty per Late Delivery (USD)
  • Construction Start Day
  • Training Budget (USD thousands)

Subjects covered

Designed for courses in Supply Chain Management.

  • Supply Chain Management & Logistics
  • International Business Strategy
  • Healthcare Management

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