Estrategia y dirección · Estrategia corporativa

Resilient by Design — Aarav Mobility's Capability Cycle

A four-round, advanced strategy and international-business simulation set inside Aarav Mobility Systems Ltd., a Pune-headquartered, ₹6,800 crore (~USD 815M) Indian industrial-technology multinational.

4 rondas Ejecutivo English, Español

Vista previa

Sobre la simulación

A four-round, advanced strategy and international-business simulation set inside Aarav Mobility Systems Ltd., a Pune-headquartered, ₹6,800 crore (~USD 815M) Indian industrial-technology multinational.

71% of revenue still comes from a profitable but structurally declining internal-combustion (ICE) powertrain core (falling 6–9%/yr as fleets electrify); its software-defined-vehicle (SDV) and electrified-driveline lines grow 30%+ a year but run at a −4% margin and lack the engineering depth to win platform contracts.

The board has approved a ₹1,200 crore capability budget and one mandate: build the firm's dynamic capabilities — sensing, seizing, transforming — so Aarav is resilient by design rather than dependent on a single shrinking platform. The catch: a demand shock the team cannot fully predict is loaded into the cycle.

Playing the Head of Strategy, you operationalize Teece's dynamic-capabilities framework and Salwan's research on strategic agility and business-model resilience: optionality and adaptive capacity, not current-period ROI, determine which firms survive discontinuity.

Round 1 (Diagnose): audit the capability map, locate the firm's weakest dynamic capability, and name the single binding constraint on seizing the EV opportunity — embedded-software and EV systems-integration depth — then set a Resilience-Index baseline.

Round 2 (Allocate): split the ₹1,200 cr across three claims that sum to ~₹1,900 cr — sustain the ICE cash engine, build the named software capability (build organically or acquire a 40-engineer firm for ₹380 cr), and reserve capital for the entry move — while deliberately preserving the optionality reserve that funds a fast pivot.

Round 3 (Decide & Shock): lock a Southeast Asia commercial-EV entry mode (greenfield USD $62M / JV USD $29M / licensing USD $8M, a speed-control-capital trade-off and an optionality decision), then absorb a demand shock revealed mid-round; the strength of the Round-2 build and the size of the reserve set the pivot-speed clock in quarters.

Round 4 (Recover): reconfigure assets and contracts against a second-order complication, institutionalize a standing dynamic-capability routine (sensing cadence, modular capacity, reserve policy), and pitch the board chair on optionality over prediction.

The math rewards naming AND resourcing the constraint, holding a real reserve, a reversible entry mode, a reserve-funded fast pivot, and a standing routine — and uses sticky run-defining penalty flags so the five classic errors each cap the Resilience Index and bar the top verdict: over-defending the declining core (the core trap), all-in commitment with zero slack, greenfield lock-in at the shock, starving the named constraint, and treating the shock as a one-off rescue rather than a routine.

Domestic figures are in Indian Rupees (₹ crore); cross-border entry-mode figures are in clearly-labeled USD. Final KPIs track the Resilience Index (0–100), market share retained (%), the optionality reserve (₹ cr), EBITDA margin (%), and pivot speed (quarters).

Para quién es

Una simulación avanzada para participantes acostumbrados a trabajar con los principales marcos y dilemas de la materia, pensada para formación de directivos y profesionales con experiencia.

Cómo funciona una sesión

  1. El docente crea una sesión desde el panel de Eureka e invita a los participantes.
  2. Los participantes juegan 4 rondas. En cada una envían sus decisiones y la simulación calcula los resultados.
  3. La simulación se puede jugar en: English, Español.
  4. El docente sigue el progreso y los resultados de cada participante desde el panel, y usa los resultados de la clase para el debriefing.

Decisiones que toman los participantes

Las decisiones que toman los participantes durante la simulación:

  • Name the single capability gap that most constrains seizing the EV opportunity.
  • Through a dynamic-capabilities lens, where is Aarav weakest today?
  • Your opening posture on the declining core vs the growing future.
  • Set the Resilience-Index baseline you commit to improve. (0–100)
  • SUSTAIN the ICE cash engine (₹ cr) — protect margin and the anchor OEMs.
  • BUILD SDV / software capability (₹ cr) — the gap you named in Round 1.
  • Build-vs-buy for the software-capability gap.
  • RESERVE for the Round-3 market-entry move (₹ cr).
  • Lock the Southeast Asia commercial-EV entry mode.
  • The shock lands mid-round. Your pivot response.

Qué siguen los participantes

Lo que los participantes siguen en pantalla a medida que avanzan las rondas:

  • Resilience, Share & Optionality Trajectory

Temas que cubre

Diseñada para asignaturas de Estrategia corporativa.

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