Sustainability & ESG · Sustainable Business Strategy

Circular Economy Factory: Redesign the Value Chain

Strategic simulation where participants assume the role of Chief Operations & Sustainability Officer at Lumena Electronics, transforming a linear consumer electronics manufacturer into a circular economy leader under regulatory, investor, and customer pressure.

4 rounds Executive English, Español

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About this simulation

Strategic simulation where participants assume the role of Chief Operations & Sustainability Officer at Lumena Electronics, transforming a linear consumer electronics manufacturer into a circular economy leader under regulatory, investor, and customer pressure.

Over 4 quarters, teams allocate capital across reverse logistics, refurbishment, product redesign, and business model innovation while managing organizational resistance and stakeholder expectations.

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Subjects covered

Designed for courses in Sustainable Business Strategy.

  • Sustainable Supply Chain & Circular Economy
  • Circular Economy Business Models
  • Sustainable Innovation & Green Product Development

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