Technology & AI · Digital Business

Telemedicina en Colombia

Simulation to practice scaling a two-sided healthcare marketplace under regulatory, competitive, and financial pressures in the Colombian health-tech ecosystem

4 rounds Executive English, Español
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Preview

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results. The first round opens with: Business Diagnostic.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Immediate Priority Action
  • Emergency Budget (COP M, 0–500)
  • Strategic Focus
  • Price Adjustment (%, -40 to +10)
  • Doctor Commission (%, 75–90)
  • EPS Negotiation Response
  • Doctor Commission Demand
  • Cybersecurity Investment
  • Monthly Growth Budget (COP M, 0–300)
  • Capital Raise Target (COP M, 0–3000)

What participants track

What participants follow on screen as the rounds go by:

  • Financial Trajectory

Subjects covered

Designed for courses in Digital Business.

  • Cash Flow Management & Treasury
  • Risk Management
  • Insurance & Underwriting

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