Leadership & Negotiation · Communication

Internal Storytelling — Why Your Strategy Isn't Sticking

MBA-level simulation in which the CSO of CoEditor.io redesigns the Platform 2027 strategy as a story the org can retell after an engagement-survey leak reveals that only 18% of employees can articulate the strategy.

3 rounds Executive English, Español

Preview

About this simulation

MBA-level simulation in which the CSO of CoEditor.io redesigns the Platform 2027 strategy as a story the org can retell after an engagement-survey leak reveals that only 18% of employees can articulate the strategy.

Three rounds: Diagnose with the Heath SUCCESs framework, Design the one-line story plus three rallying-cries plus cascade kit plus measurement plan, and Defend the redesign against a leaked manager transcript and the structure-vs-personnel question. Closes MBA Track 3E (Communication for Managers).

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 3 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Where is the failure point?
  • Which SUCCESs failure to attack first?
  • Name the implicit narrative the org filled the vacuum with
  • Number of rallying-cries
  • Who is the protagonist?
  • Who is the antagonist?
  • Cascade-kit components shipped
  • Measurement plan
  • Andrés asks: is the problem the story or the messengers?
  • Deepa asks: what to do with what Marcus added in translation?

Subjects covered

Designed for courses in Communication.

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