Economics · Microeconomics

Boom Town, Bust Town: YED & XED in Action

Apply Income Elasticity (YED) and Cross Elasticity (XED) of Demand as a FreshMart category manager navigating booms, recessions, price wars and complement shocks across five rounds.

5 rounds MBA & Masters
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Preview

Who it is for

An intermediate simulation for participants who already know the core concepts of the subject, designed for master's and MBA programmes.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 5 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Classification
  • Category Strategy

What participants track

What participants follow on screen as the rounds go by:

  • Classify Each Product

Subjects covered

Designed for courses in Microeconomics.

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