Strategy & Management · General Management & Integration

SilverWave: Longevity Economy Strategy

Executive simulation in which participants lead VidaPlena, a 380M USD senior living and wellness company in LATAM, across 5 strategic rounds — segmentation, pricing, technology and workforce, regulatory shock, and expansion — balancing profit, care quality, and mission.

5 rounds Executive English, Español
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Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 5 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Strategic Approach
  • Investment Commitment (USD M)
  • Focus Intensity (%)

What participants track

What participants follow on screen as the rounds go by:

  • CEO Decisions
  • Stakeholder Metrics Trajectory

Subjects covered

Designed for courses in General Management & Integration.

  • Emerging Markets Strategy
  • Marketing in Emerging Markets
  • Development Economics & Growth Theory

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