Eureka Express business Industrial Organisation — Entry, Exit & Predatory Pricing
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Industrial Organisation — Entry, Exit & Predatory Pricing

Run a three-firm Costarian beverage industry through the full entry / fight / exit cycle. Surface barriers, contestability, predation and the war of attrition. Three rounds: Tropico's entry decision (Mercurio NPV under three incumbent reactions), Helio Verde's accommodate-vs-fight decision (Areeda-Turner, Brooke Group, AKZO, Wanadoo), and Tropico's exit-or-pivot decision (sunk-cost fallacy and Bulow-Klemperer war of attrition).

3 rounds advanced English, Spanish

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