business
Choice Architect: Nudge, Bias and the Irrational Consumer
A behavioural economics simulation where the learner acts as a Choice Architect at the UK Nudge Unit — diagnosing cognitive biases and designing nudges that steer behaviour without removing choice.
Vista previa
Ready to use Choice Architect: Nudge, Bias and the Irrational Consumer with your students?
Contact us and we'll set you up with a free trial session.
Contact us