Industry Verticals · Retail Management

Retail Omnichannel Strategy: Avanta Retail Group

Lead the omnichannel transformation of Avanta Retail Group, a mid-size LATAM specialty retailer with 48 stores. Make strategic decisions across technology platforms, fulfillment networks, merchandising, customer data, and competitive positioning over 5 rounds representing 2.5 years of transformation.

5 rounds Executive English, Español
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Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 5 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Subjects covered

Designed for courses in Retail Management.

  • Customer Journey & Experience Design
  • Channel Strategy & Distribution Management
  • Retail Strategy & Shopper Marketing

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