Technology & AI · Digital Business

PropTech Arena: Real Estate Technology Platform

Lead CasaDigital, a PropTech startup in Latin America, through 3 strategic rounds of two-sided marketplace growth. Balance agent recruitment, buyer acquisition, geographic expansion, and monetization to reach critical mass before running out of capital.

3 rounds Executive English, Español

Preview

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 3 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • Agent Incentive Budget (% of cash)
  • Buyer Acquisition Budget (% of cash)
  • Geographic Strategy
  • Product Feature Priority

Subjects covered

Designed for courses in Digital Business.

  • Real Estate Investment & REITs

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