Marketplace Platform Economics: Building a Two-Sided Market
Lead ConectaGig, a LATAM professional services marketplace, through six growth quarters.
Lead CasaDigital, a PropTech startup in Latin America, through 3 strategic rounds of two-sided marketplace growth. Balance agent recruitment, buyer acquisition, geographic expansion, and monetization to reach critical mass before running out of capital.
An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.
The decisions participants make during the simulation:
Designed for courses in Digital Business.
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