Entrepreneurship & Innovation · Innovation Management

Identity at the Crossroads — Pragati's Tech-Transfer Dilemma

A four-round, advanced higher-education simulation set inside the Office of Research Translation (ORT) at Pragati Institute of Technology, Pune, India.

4 rounds Executive English, Español

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About this simulation

A four-round, advanced higher-education simulation set inside the Office of Research Translation (ORT) at Pragati Institute of Technology, Pune, India. The ORT (founded 2014, 11 staff) manages 240 disclosed inventions of which only 18 were ever licensed, and a single 2019 biotech licence generates 80% of its ₹14 crore cumulative revenue — a one-hit dependency that masks a thin pipeline.

On 15 May 2026 the Dean mandates a 3x increase in commercialization outcomes within 18 months on a flat ₹9 crore budget or face restructuring; the anchor licence (~₹2.2 crore/year) enters renegotiation as the licensee threatens to walk; and four high-potential inventions need a combined ₹16 crore — only two can be fully backed.

Playing the Director of the ORT, you (1) diagnose the portfolio AND the identity fault line — where each funding choice pulls the office toward 'academic steward' (open inquiry, public good, publication) or 'commercial engine' (revenue, spin-outs, exclusivity); (2) choose a partnership model per backed invention — exclusive licence (high cash, low control), non-exclusive licence (broad access, strong academic fit), university spin-out (highest upside and burden), or sponsored/open-innovation collaboration (preserves publication, modest revenue); (3) allocate the ₹9 crore across the four inventions — the deep-tech clean-energy long shot (₹7 crore, 4–5 yrs, best identity fit), the fast B2B software win (₹1.5 crore, 6 months, identity concern), the strategic-investor medical device (₹5 crore exclusive + board seat), and a non-exclusive base — while resolving the anchor-licence renegotiation and the faculty inventor's threat to publish-and-abandon; and (4) integrate everything into one reconciled identity and an 18-month plan, defending it to the Dean, the faculty senate, and the strategic investor.

The math rewards a budget-honest, abatement-of-identity-tension portfolio with a credible commercialization ramp and an aligned faculty inventor — and punishes the five classic errors: pure commercialization that erodes faculty trust and the disclosure pipeline, pure academic purity that fails the Dean's mandate, ceding control for cash via an unexamined exclusive-plus-board-seat deal, ignoring the inventor until she publishes-and-abandons, and budget denial that over-commits across all four so none reaches proof of concept.

Final KPIs track Commercialization Index, Identity Coherence, Stakeholder (faculty) Trust, and Revenue (₹ crore), reflecting institutional theory, organisational identity and competing academic-vs-market logics in an emerging-economy tech-transfer context.

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 4 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The simulation can be run in English, Español.
  4. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • How do you frame the office's purpose to the team and the Dean?
  • Which invention best fits the office's reconciled identity AND the Dean's mandate?
  • How early do you engage the faculty inventor threatening to publish-and-abandon? (%)
  • Partnership model for the medical device (strategic investor offering ₹5 cr).
  • Partnership model for the deep-tech clean-energy invention.
  • Partnership model for the fast B2B software tool.
  • Allocate the ₹9 crore budget across the four inventions (must total ₹9 cr)
  • Resolve the anchor-licence renegotiation (licensee threatens to walk over royalty terms).
  • State the reconciled identity you defend to the Dean, the senate, and the investor.
  • Final resolution of the faculty inventor's publish-and-abandon threat.

What participants track

What participants follow on screen as the rounds go by:

  • Commercialization, Identity & Trust Trajectory

Subjects covered

Designed for courses in Innovation Management.

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