Finance & Banking · Banking & Financial Services

EmbeddedFinance: BaaS, Embedded Lending & Fintech Infrastructure

Strategic simulation where participants assume the role of VP of Financial Products at MercadoAbierto, a $1.2B LATAM e-commerce marketplace, navigating five critical decisions: BNPL launch, SME lending, insurance ecosystem expansion, regulatory crisis response, and long-term fintech positioning for IPO

5 rounds Executive

Preview

Who it is for

An advanced simulation for participants used to working with the main frameworks and trade-offs of the subject, designed for executive education and experienced professionals.

How a session runs

  1. The instructor creates a session from the Eureka dashboard and invites the participants.
  2. Participants play 5 rounds. In each one they submit their decisions and the simulation calculates the results.
  3. The instructor follows each participant's progress and results from the dashboard, and uses the class results for the debrief.

Decisions participants make

The decisions participants make during the simulation:

  • BNPL Launch Strategy
  • Credit Underwriting Rigor
  • SME Lending Model
  • Lending APR (%)
  • Insurance Strategy
  • Ecosystem Expansion Scope
  • Regulatory Crisis Response
  • Additional Compliance Investment ($M)
  • Long-term Strategic Position
  • Capital Strategy for IPO/Exit

Subjects covered

Designed for courses in Banking & Financial Services.

  • FinTech, Neobanks & Digital Financial Services
  • Financial Markets & Institutions
  • Retail Banking & Consumer Finance

Ready to use EmbeddedFinance: BaaS, Embedded Lending & Fintech Infrastructure with your students?

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