Eureka Case 25 min Undergrad

Proving The Impact

You are Nadia Forsberg, Director of Executive Education at Kingsmere Business School. Without credible impact evidence, you lose a flagship client and the school's measurable-outcomes positioning.

Kingsmere built its custom reputation on industry-aligned programs, but a strategic client, a global industrial group, is changing the rules: they will renew a 250-leader development program only if Kingsmere proves it moves real business metrics, not just satisfaction scores. Their CHRO is under board pressure to justify every learning euro and wants a clear line from program to performance. Your team excels at engaging design and strong smile-sheet ratings, but has never rigorously linked a program to business outcomes, and the operating metrics that matter live in the client's systems, not yours.

You decide how to design a leadership program a major client will fund only if it demonstrates measurable business impact.

The decision

How should Kingsmere design and measure the program to secure renewal?

  • A - Lean on satisfaction data
  • B - Promise a randomized study
  • C - Co-design an impact framework

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